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Championship (England)

Norwich Host West Brom at Carrow Road

Aug 15, 2026, 2:00 PM UTC

FTNorwich 1 - 2 West Brom

Team Strength Comparison

NorwichvsWest Brom

OverallAttackDefenseDominanceConsistencyPedigree
NorwichWest Brom

Match Analysis

Norwich and West Brom are evenly matched on raw strength ratings—both at 42 overall—yet reveal divergent profiles. Norwich edges in attack (47 vs 39) and dominance (42 vs 40), but West Brom's defense is markedly superior at 61 to Norwich's 45. Consistency strongly favours West Brom (28 vs 16), while Norwich's drama rating of 73 signals volatile performances. The market decisively backs Norwich at 48% implied probability versus West Brom's 25%, a 23-point gap that aligns with Norwich's attacking advantage and recent head-to-head dominance. However, this confidence appears tempered by Norwich's brittle consistency and West Brom's current form: West Brom have won five consecutive matches against Norwich's mixed WDLWD sequence. The recent record reinforces the market lean toward Norwich—three of the last five meetings were Norwich victories, including a 5-0 demolition—yet West Brom's defensive solidity, superior consistency rating, and hot streak suggest they are undervalued relative to both their structural qualities and momentum.

An objective read of long-term data and odds — not a prediction or betting advice.

Metric by metric

Norwich · West Brom — a longer bar means a higher rating (0–100).

41Overall46
50Attack35
37Defense68
41Dominance44
20Consistency38
2Pedigree2
49Global Rating54
98Entertainment55
Norwich · 5-season trajectory ↗ Rising 1West Brom · 5-season trajectory ↗ Rising 1

10-season trends

Both clubs on one continuous scale — a promoted club's climb shows as a smooth rise, not a break.

Season rating
Overall performance each season (0–100)
10067330201620182020202220242026
League finishing position
Top = higher up (across divisions).
181421201620182020202220242026
Points per season
9768389201620182020202220242026
Goals scored vs conceded
Per game, each season
2.01.51.10.6201620182020202220242026

Odds Analysis & Market Prediction

With each bookmaker's margin removed, the market makes Norwich the favourite at 48%. 21 of 21 bookmakers agree.

Fair win probability

Norwich
48%
Draw
27%
West Brom
25%

Average bookmaker margin 6.3%.

Archived Aug 15, 2026, 01:00 PM UTC

Pre-Match Odds Comparison · Norwich vs West Brom

BookHomeDrawAway
Smarkets2.083.604.00
Betfred (UK)2.003.503.75
Betfair2.083.654.00
Betfair Sportsbook1.953.403.90
Paddy Power1.953.403.80
Sky Bet1.953.503.80
Unibet (UK)1.983.503.75
William Hill2.003.303.50
888sport2.003.303.50
BoyleSports1.873.403.60
LeoVegas2.003.503.75
Virgin Bet1.873.303.80
Grosvenor1.893.403.80
LiveScore Bet1.853.403.80
Casumo1.913.453.85
Bet Victor2.003.503.70
Coral1.953.503.80
Ladbrokes1.953.503.80
Betano (UK)2.003.503.70
Betway1.953.503.60
Matchbook2.103.654.00

Moneyline captured before kickoff — historical reference only. 21+

Head-to-Head Record

FA Cup · Round of 322026-02-14Norwich 3-1 West BromW
Championship · Regular Season - 282026-01-20West Brom 0-5 NorwichW
Championship · Regular Season - 82025-10-01Norwich 0-1 West BromL
Championship · Regular Season - 392025-03-29Norwich 1-0 West BromW
Championship · Regular Season - 162024-11-23West Brom 2-2 NorwichD
Championship · Regular Season - 282024-01-20Norwich 2-0 West BromW
Championship · Regular Season - 242023-12-26West Brom 1-0 NorwichL
Championship · Regular Season - 452023-04-29West Brom 2-1 NorwichL
Championship · Regular Season - 112022-09-17Norwich 1-1 West BromD
Championship · Regular Season - 272019-01-12West Brom 1-1 NorwichD
Championship · Regular Season - 22018-08-11Norwich 3-4 West BromL
Premier League · Regular Season - 312016-03-19West Brom 0-1 NorwichW
Premier League · Regular Season - 102015-10-24Norwich 0-1 West BromL
League Cup · 3rd Round2015-09-23Norwich 3-0 West BromW
Premier League · Regular Season - 332014-04-05Norwich 0-1 West BromL
Premier League · Regular Season - 152013-12-07West Brom 0-2 NorwichW
Premier League · Regular Season - 372013-05-12Norwich 4-0 West BromW
Premier League · Regular Season - 182012-12-22West Brom 2-1 NorwichL
FA Cup · 4th Round2012-01-28West Brom 1-2 NorwichW
Premier League · Regular Season - 212012-01-14West Brom 1-2 NorwichW

Recent Form — Home & Away

Norwich — Home

WDLDWDWLDWWWLWWWWLLW
  • 2026-08-08Norwich vs Milton Keynes Dons 4-1
  • 2026-08-04Norwich vs Cambridge United 0-0
  • 2026-08-01Norwich vs Osasuna 1-2
  • 2026-07-11Norwich vs Colchester 0-0
  • 2026-07-04Norwich vs King's Lynn Town 2-0
  • 2026-04-25Norwich vs Swansea 1-1
  • 2026-04-21Norwich vs Derby 2-1
  • 2026-04-11Norwich vs Ipswich 0-2
  • 2026-04-03Norwich vs Portsmouth 1-1
  • 2026-03-14Norwich vs Preston 2-0
  • 2026-03-11Norwich vs Sheffield Utd 2-1
  • 2026-02-25Norwich vs Sheffield Wednesday 2-0
  • 2026-02-21Norwich vs Birmingham 1-2
  • 2026-02-14Norwich vs West Brom 3-1
  • 2026-02-07Norwich vs Blackburn 2-0
  • 2026-01-26Norwich vs Coventry 2-1
  • 2026-01-11Norwich vs Walsall 5-1
  • 2026-01-04Norwich vs Stoke City 0-2
  • 2025-12-29Norwich vs Watford 0-1
  • 2025-12-26Norwich vs Charlton 1-0

Norwich — Away

WDWLWWWLLWWLWWWDDLLD
  • 2026-07-25Fulham vs Norwich 0-2
  • 2026-07-22AFC Wimbledon vs Norwich 0-0
  • 2026-07-17FC ST. Gallen vs Norwich 0-3
  • 2026-05-02Hull City vs Norwich 2-1
  • 2026-04-18Bristol City vs Norwich 2-4
  • 2026-04-06Millwall vs Norwich 1-2
  • 2026-03-21Charlton vs Norwich 0-1
  • 2026-03-18Southampton vs Norwich 1-0
  • 2026-03-08Leeds vs Norwich 3-0
  • 2026-02-28Leicester vs Norwich 0-2
  • 2026-02-10Oxford United vs Norwich 0-3
  • 2026-01-31Middlesbrough vs Norwich 1-0
  • 2026-01-20West Brom vs Norwich 0-5
  • 2026-01-17Wrexham vs Norwich 1-2
  • 2026-01-01QPR vs Norwich 1-2
  • 2025-12-20Preston vs Norwich 1-1
  • 2025-12-09Sheffield Utd vs Norwich 1-1
  • 2025-12-06Watford vs Norwich 3-2
  • 2025-11-22Birmingham vs Norwich 4-1
  • 2025-11-05Sheffield Wednesday vs Norwich 1-1

West Brom — Home

WDWDDWDDLDLLWLWWDWDW
  • 2026-07-17West Brom vs Bromley 4-1
  • 2026-04-25West Brom vs Ipswich 0-0
  • 2026-04-21West Brom vs Watford 3-0
  • 2026-04-10West Brom vs Millwall 0-0
  • 2026-04-03West Brom vs Wrexham 2-2
  • 2026-03-14West Brom vs Hull City 3-0
  • 2026-03-11West Brom vs Southampton 1-1
  • 2026-02-24West Brom vs Charlton 1-1
  • 2026-02-21West Brom vs Coventry 0-2
  • 2026-02-07West Brom vs Stoke City 0-0
  • 2026-01-20West Brom vs Norwich 0-5
  • 2026-01-16West Brom vs Middlesbrough 2-3
  • 2025-12-29West Brom vs QPR 2-1
  • 2025-12-26West Brom vs Bristol City 1-2
  • 2025-12-12West Brom vs Sheffield Utd 2-0
  • 2025-11-29West Brom vs Swansea 3-2
  • 2025-11-26West Brom vs Birmingham 1-1
  • 2025-11-08West Brom vs Oxford United 2-1
  • 2025-11-01West Brom vs Sheffield Wednesday 0-0
  • 2025-10-18West Brom vs Preston 2-1

West Brom — Away

WWWWLWDWDLLDLDLLLLLL
  • 2026-08-08Rotherham vs West Brom 1-4
  • 2026-08-01Peterborough vs West Brom 0-2
  • 2026-07-25Shrewsbury vs West Brom 1-4
  • 2026-07-11Sheffield Wednesday vs West Brom 0-3
  • 2026-05-02Sheffield Wednesday vs West Brom 2-1
  • 2026-04-18Preston vs West Brom 0-2
  • 2026-04-06Blackburn vs West Brom 0-0
  • 2026-03-21Bristol City vs West Brom 0-1
  • 2026-03-07Sheffield Utd vs West Brom 1-1
  • 2026-02-28Oxford United vs West Brom 2-1
  • 2026-02-14Norwich vs West Brom 3-1
  • 2026-02-10Birmingham vs West Brom 0-0
  • 2026-01-31Portsmouth vs West Brom 3-0
  • 2026-01-23Derby vs West Brom 1-1
  • 2026-01-05Leicester vs West Brom 2-1
  • 2026-01-01Swansea vs West Brom 1-0
  • 2025-12-20Hull City vs West Brom 1-0
  • 2025-12-09Southampton vs West Brom 3-2
  • 2025-12-06QPR vs West Brom 3-1
  • 2025-11-22Coventry vs West Brom 3-2